Pieter Steenkamp, PhD

About Pieter Steenkamp, PhD

Dr Pieter Steenkamp is a brand strategist and academic with a PhD specialising in brand strategy. He is the founder and director of Brand for Success, a specialist brand strategy agency that offers brand strategy consultation, workshops and insight.

Recent Articles

B2B Branding Strategies

When a business offers a product or service to the end consumer, the business is...

A brand strategist may just be who you need

In today’s highly competitive world, the role of a brand strategist is...

10 Facts About The Metaverse You Should Know

Brands like the fashion brand Zara are already staking their claim in the...
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