WE HELP YOU GROW YOUR BUSINESS AND SUCCEED
with the science-based but simplified Brand for Success™
brand strategy process.
At Brand for Success we help Business Owners/Leaders and Entrepreneurs grow their businesses and succeed through our signature Brand for Success™ brand strategy consulting and insight.
Whether you are launching a new brand or taking an existing brand to the next level, we can help you with brand strategy, brand positioning, brand architecture, sales funnels etc.
The 3 step Brand for Success™ process, developed by Dr Pieter Steenkamp over years of academic and real-world experience, has been proven to work for all industries as diverse as hospitality (accommodation, hotels, restaurants), wine estates, skincare, liquor, beverages, retail, apparel, manufacturing, finance etc.


WE HELP YOU GROW YOUR BUSINESS AND SUCCEED
with the science-based but simplified Brand for Success™
brand strategy process.
At Brand for Success we help Business Owners/Leaders and Entrepreneurs grow their businesses and succeed through our signature Brand for Success™ brand strategy consulting and insight.
Whether you are launching a new brand or taking an existing brand to the next level, we can help you with brand strategy, brand positioning, brand architecture, sales funnels etc.
The 3 step Brand for Success™ process, developed by Dr Pieter Steenkamp over years of academic and real-world experience, has been proven to work for all industries as diverse as hospitality (accommodation, hotels, restaurants), wine estates, skincare, liquor, beverages, retail, apparel, manufacturing, finance etc.

Meet Dr Pieter Steenkamp
Your Brand for Success expert guide
Hi, I’m Pieter Steenkamp the founder and director of Brand for Success™.
I have been a brand consultant/strategist and academic for over 20 years. I hold a PhD specialising in brand strategy and an MBA from the University of Stellenbosch Business School, among other qualifications.
As a multi-award winning brand strategy lecturer and researcher at a university in Cape Town, South Africa, and occasional visiting professor at universities in Germany, I stay up to date with the latest brand management developments.
My research has been published in major academic journals, including the Journal of Brand Management and the Journal of Business-to- Business Marketing.
I am a co-author of the Services Brand Management textbook.
Contact me so that we can collaboratively grow your business.