Mandela, Richard Branson and Brand Architecture
Pieter Steenkamp, PhD2023-11-10T14:52:36+02:00A recent LinkedIn post by Sir Richard Branson reminded me of the time when the now late Nelson Mandela phoned Richard Branson asking him to save the then struggling Health & Racquet Club (H&R) in South Africa, to prevent jobs losses. 1 Idea – 1 Challenge – 1 Quote 1 Idea From Me [...]